Belatra games — creating the "wow effect" for igaming conferences
12.09.2025Contents:
The Story
Execution & Details
The Result
Client: Belatra Games
The Challenge: To design and produce high-impact merchandise that would create a memorable "wow effect" at international conferences in Lisbon and Rome, while meeting complex creative requirements and tight deadlines.
The Story
When Belatra Games approached us with an ambitious vision for their iGaming conference presence, we knew this wasn’t just another merch order. They came with bold creative references — including their iconic mummy mascot — and a clear goal: to make their brand unforgettable.
What followed was a true collaborative journey. The Belatra team visited our office multiple times, diving deep into creative brainstorming sessions. Olya, our project lead, assembled a dedicated team spanning design, printing, and supply chain management to bring this vision to life. Together, we tackled unique challenges: How do you translate creative ambition into tangible products? How do you amplify the "wow factor"?
The solution included developing custom zip bags with special printing and implementing multiple advanced printing techniques across the collection. Despite complexities with new printing methods, our advanced preparation ensured everything stayed on schedule.
Execution & Details
- Items produced: 100 long sleeves (50+50 color variants), 50 hoodies, 200 t-shirts, 300 socks, and removable accessories
- Advanced printing techniques:
- T-shirts: Puff screen print (chest), DTF print (back) + sublimation patch (sleeve)
- Hoodies: Silicone print (chest) + sublimation patch (sleeve)
- Long sleeves: Silicone print (chest), puff screen print (back) + sublimation patch (sleeve)
- Special packaging: Custom printed zip bags
The Result
The collection delivered exactly what Belatra needed — standout presence at their conferences and undeniable brand recognition. But beyond the products, this project reinforced why we've maintained such a successful long-term partnership: our willingness to embrace bold ideas, our collaborative spirit, and our unwavering reliability.
Ready to create your own "wow effect"?
Let's turn your brand vision into conference-stopping reality.
Let's turn your brand vision into conference-stopping reality.