“touching grass” — a collection that lets you exhale

30.07.2025

Author — Roman Romanov

Manager at Nikofirm

Contents:

What inspired us?

We’ve created a collection that breaks the patterns of corporate merch. No default logos, no cliche slogans, no dull colors. Just relevant style, a deep concept, and inspiring aesthetics.

S/S 25 “TOUCHING GRASS” Collection by Nikofirm is a manifesto of work/life balance. For those tired of notifications, office chats, and the harsh glow of screens. For those who want to step outside, breathe deeply — and feel the ground beneath their feet.

What inspired us?

Digital aesthetics: ASCII art, pixels, glitches.
Nature: moss, ferns, the feeling of zen.
Japan: minimalism, karaoke, Hello Kitty in the office.
Contrast and irony: an office in the woods, business email quotes on hoodies.

TOUCHING GRASS is merch that doesn’t look like merch. Scalable ideas tailored to your brand. Form with meaning behind it. Design that speaks to emotions. Explore the collection. Get inspired. Maybe this is where your new story begins.

Author — Roman Romanov

Manager at Nikofirm